What is the Best Business Growth Strategy?
There is no single one-size-fits-all answer to this question. The best answer has a great deal to do with the entrepreneur’s temperament and personality. Some entrepreneurs are more comfortable sequestered away from the public developing new products or coding software. Others, in contrast, are more people-oriented.
These latter ones prefer to spend their days interacting with people and negotiating. The deal-makers we follow here tend to fall into the latter category. However, don’t overlook the fact that even geek-driven companies begin to utilize acquisitions as part of their growth strategy once their management teams fill out and become more sophisticated. While Mark Zuckerberg may not have been able to do any deals in the first few years of Facebook, he can certainly do them now because he has people with the necessary expertise on his team.
With that out of the way, let’s look at one example of The Tycoon Playbook growth strategy in action.
“Sir” Allen Stanford the fake billionaire gets 110 years for defrauding people of an estimated $7 billion.
Rare is the person who doesn’t enjoy a good caper flick or one about con-men. I’ve been a fan of David Mamet’s works since the early 1990s, but the Allen Stanford story is actually better than most fiction because it’s the real thing. It’s the tale of a true life con-man. Indeed it’s fascinating enough to be worthy of a book and movie. I say fascinating because while Stanford was never actually a billionaire he convinced himself in his own mind that he was. This belief enabled him to draw in both the clients and employees who then helped him to build a vast international financial services organization and allowed him to play the role of a billionaire. Talk about the power of imagination. Talk about a powerful reality distortion field.
Sadly, it was all an illusion and many innocent people lost their savings as a result of trusting him.
You can read a short BBC piece on his sentencing.
Robert Greene Talks to a Yale Class About Who Succeeds in Life and Why
The talk is added here because it’s highly relevant to anyone sincerely committed to succeeding in the world. Most tycoons and billionaires are naturals at playing the game of life in this manner. The vast majority aren’t. Indeed the majority are in denial about how the world really works.
Fast Growth Strategies Should Focus on Megatrends
One of the most important differences between ordinary entrepreneurs and tycoons is what they focus on. The former tend to concentrate on niche opportunities while the latter often look for a megatrend to jump on. To get you started thinking more like a tycoon take a look at these two articles on megatrends and ask yourself how you might capitalize on them.
No Death, No Taxes
The libertarian futurism of a Silicon Valley billionaire Peter Thiel
Peter Thiel is one of the famous “Paypal Mafia.”
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