Uber
The Uber Wars
Have you been following the Uber story? If you haven’t you should be if you consider yourself a student of business. Uber epitomizes the philosophy of “It’s better to just do it and apologize later than wait for permission.”
The CEO of this company is either a train wreck in the making or a genius. Only time will tell.
For now the company continues to move along a razor’s edge.
Either way this story will make for a great case study someday and perhaps even a movie along the lines of The Wolf of Wall Street.
If you follow business news this company has been making headline news over the past few weeks. Last week the media was covering its war with ride sharing competitor Lyft. This is why people talk about business as warfare. It’s been a while since we have witnessed such fierce competitiveness.
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